Ramadan 2020 is finally here! Are you ready? If you are a business owner or a marketer, you may already know that Ramadan not only brings the best out of the Muslims spiritually but also turns them into super-consumers. In fact, Ramadan is the third-biggest festival in the UK after Christmas and Easter. According to […]
Category Archives: digital advertising
At the time of writing this post, Ramadan is just around the corner. Businesses, both Muslim-owned and not, know that this is a time when a large part of the population will be more prone to buying stuff. Yes, it is a time of spirituality and prayer, but it is also a time of festivity […]
Isn’t it frustrating to see all that traffic coming to your website yet only a fraction end up buying? Well, it shouldn’t be. Think about it; do you always buy the first time you visit a website? Like never, right? Your website visitors are the same. What’s even scarier is that 88% of people who […]
Display Ads are a great way to get your brand in front of millions of potential customers. There’s just one thing you need to remember. Unlike search ads, your display ads are seen by users who are not actively looking for your product or service. Display Ads are designed to distract users from their intended […]
The rapid change and development of digital technologies in the last decade forces companies to follow and adapt to innovations in this area. For the most part, businesses are aware that they have to use digital channels in order to maintain a healthy relationship with their key stakeholders and audiences. But few know exactly how […]
Digital advertising is the promotion of your brand or product through online channels. Social media sites, search engines, and news websites are the areas where digital advertising is most common. Digital advertising is first and foremost an important activity in terms of reaching a wide customer potential of a product or service in a short […]
Traditional marketing and advertising methods that used to be effective in the past could serve the needs of any business and increase the demand for the product or service they offer. But times have changed, and while the need for marketing is still necessary, the channels which are most effective for marketing process have changed. […]