As Ramadan 2024 approaches, both halal and mainstream brands are gearing up to connect with Muslim audiences offline and online during this sacred month of fasting, prayer, and reflection. With social media platforms like Instagram, X, and TikTok becoming an integral part of our lives and community, brands have the opportunity to engage with Muslims […]
Tag Archives: social media
Why You Should Leverage TikTok for Ramadan 2024 TikTok has witnessed a colossal uptick in activity during the Ramadan season. The compelling statistics that underscore the platform’s widespread appeal, present insights that both mainstream and Muslim brands should take note of. 1. User Engagement: According to the 2023 TikTok Ramadan Guide, TikTok users are more […]
Teenage Social Media Preferences in 2023 In an ever-changing digital landscape, insights from a recent Pew Research report titled “Teens, Social Media and Technology 2023” shed light on the current trends among U.S. teenagers aged 13 to 17. Despite ongoing concerns about the impact of social media on the younger generation, the report highlights the […]
Given the ever-evolving nature of the digital landscape, it is challenging to know with absolute certainty the forthcoming developments in social media trends within the next three years. Nonetheless, there are certain trends expected to persist or surface in the coming years, with relevance to Muslim consumers as part of the larger consumer population in 2024.
In a social media u-turn, one of the most popular trends dominating attention on TikTok encourages users to stop spending too much. Users are being urged, by a new generation of influencers, to practice sustainability and abstain from passing fashion trends.
Discover what social media trends will look like in the next five years, as the landscape changes all the time.
Modest fashion will see a 6.0% growth by the end of 2022 to US$313 billion with spending to reach US$375 billion in 2025 at a 4-year CAGR of 6.1%. This is according to the State of the Global Islamic Economy Report 2022. Many Muslim entrepreneurs like you have embarked on a journey to satisfy the […]
Why Your Halal Brand Needs Influencers According to Influencer Marketing Hub, influencer marketing is getting broader each day, “…new influencer categories like financial influencers (finfluencers), skincare influencers (skinfluencers), and pet influencers (petfluencers) are emerging.” Moreover, “…influencers begin to venture into other categories outside their original niche. For instance, beauty influencers have also covered other areas […]
FOR THE LATEST UPDATE ON A SOLUTION FOR FACEBOOK ADS GO TO: 7 Benefits of Serving Ads to Muslims Using Muslim Ad Network vs. Google Ads & Facebook Ads So you want to know how to target Muslim audiences after Facebook removed the ability to run ads based on religious interests and politics? As a […]
Is your Muslim or halal brand taking advantage of the enormous possibilities of social commerce? Social commerce is when brands sell products directly through social media platforms like Facebook, Instagram, Pinterest, etc. Thanks to social commerce, customers can experience the entire shopping process — from research and discovery to check-out — right on their favorite […]
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