$2.3 Trillion Market
Halal Food Is Not a Niche. It's the Mainstream of Muslim Life.
Muslim consumers don't just want halal, they demand it. Certified halal products consistently outsell non-certified alternatives in Muslim communities. The market spans every food category, from supermarket staples to premium restaurant dining, and it's growing at 11% per year.
- Meat & poultry the single largest halal segment at $900B+
- Muslim families spend 25% more on food per household than average
- 70% of Muslim consumers actively check halal certification labels
- Halal food delivery apps growing 3x faster than general food delivery
Who You Can Reach
Every Halal Food Category, One Network
From a local halal butcher targeting its neighbourhood to a global FMCG brand scaling across 50 countries, our targeting works for every type of halal food business.
Halal Restaurants
Drive foot traffic and online orders to halal restaurants, from corner shops to national chains. Geo-target Muslim neighbourhoods precisely.
40M+ Muslims searching for halal restaurants monthly
Grocery & Supermarkets
Reach Muslim shoppers who actively seek halal-certified products in supermarkets. Perfect for branded halal packaged goods.
70% of Muslims read halal labels before buying
Meal Kit Delivery
Acquire Muslim subscribers for halal meal kit services. Target families planning weekly meals, especially around Ramadan and Eid.
Halal meal kits growing 3x faster than general market
Food & Beverage Brands
Build brand awareness for halal-certified snacks, beverages, sauces, and packaged foods across the Muslim consumer market.
$380B halal beverages + $120B halal snacks market
Halal Meat & Poultry
The single largest halal food segment. Reach Muslim consumers who are uncompromising about halal certification for all meat products.
$900B+ largest halal segment globally
Halal Food Apps
Acquire users for halal restaurant finders, food delivery platforms, and recipe apps. In-app placements inside Muslim lifestyle apps.
10M+ daily Muslim mobile users in our network
Ramadan & Seasonal
30 Days. The Biggest Food Event in the Muslim Calendar.
Ramadan isn't just about fasting, it's about Suhoor and Iftar, family meals, and celebration feasts. Muslim households spend significantly more on food during Ramadan than any other month. Your brand needs to be visible before the first tarawih prayer.
- Pre-Ramadan grocery campaigns targeting Muslim shoppers
- Suhoor and Iftar recipe content placements
- Last 10 nights Eid food and gift planning audiences
- Eid al-Adha Qurbani meat campaigns (Dhul Hijjah)
- Year-round Jumu'ah and family gathering audiences
Mobile-First Audiences
Muslims Order Halal Food on Their Phones. Be There.
Prayer Times, Quran, and Halal Food Finder apps are checked daily by hundreds of millions of Muslims. Your food delivery, restaurant, or grocery brand can appear inside these habits, reaching consumers at the exact moment they're making food decisions.
In-App Placements
Prayer Times and Quran apps: 10M+ daily active users seeing your ad alongside spiritual content
Halal Food Finders
Contextual placement on dedicated halal restaurant and grocery finder apps
Recipe Platforms
Reach Muslims browsing Suhoor, Iftar, and Eid recipe content on mobile
Push & Display
Mobile banner and interstitial formats built for food ad formats and app install campaigns
Halal-Certified Ad Environment
Your food brand only appears next to halal-compliant, Islamically appropriate content