Every marketing team hopes for a campaign that delivers both deep impact and a strong return on investment. For World Food Program USA (WFP), a collaboration with Muslim Ad Network during Ramadan delivered exactly that – a powerful lesson for…
Ramadan is more than just a fasting month, it is a season of reflection, generosity, and heightened engagement. For brands looking to reach Muslim audiences meaningfully, it offers an unparalleled moment. But with opportunity comes responsibility, to market ethically, respectfully,…
When Zohran Mamdani stood before a roaring crowd in Queens after his historic victory and told Donald Trump to “turn the volume up,” it wasn’t just a clapback. It was a statement of power. It said: We are not afraid…
As Muslim charities navigate the digital giving landscape, there’s a crucial difference between campaigns that simply gather clicks and those that truly create khair (good). That difference? How effectively you use data. In our recent blog on digital giving trends…
Digital giving is no longer optional for charities; it is essential. In our previous blog, we highlighted how Muslim donors are increasingly moving online, embracing mobile-first donation methods, and expecting campaigns that align with their faith and values. Many Muslim…