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Marketing to Muslims in the Digital Age: A Guide for Businesses
By October 31, 2024October 31, 2024

Key Takeaways: As a vibrant and rapidly expanding demographic, Muslims represent a significant market opportunity for businesses looking to engage diverse audiences. With over 1.9 billion Muslims globally and a projected economic footprint of approximately $4.9 trillion by 2025 (as…

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Influencer Marketing | social media

Deinfluencing and Your Muslim Brand
By March 29, 2023March 29, 2023

In a social media u-turn, one of the most popular trends dominating attention on TikTok encourages users to stop spending too much. Users are being urged, by a new generation of influencers, to practice sustainability and abstain from passing fashion trends.

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halal consumer market | Influencer Marketing | Muslim Advertising | Muslim Marketing

What Muslim Brands Can Learn From Andrew Tate – a New Muslim
By October 27, 2022October 27, 2022

Andrew Tate, a British-American kickboxer and internet personality, has converted to Islam, according to several online media outlets. A video of Andrew Tate praying (Salah) at a mosque in Dubai has gone viral on social media platforms. Andrew is shown…

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Influencer Marketing | The Metaverse | Web3

Marketing to Muslim Consumers With Meta-influencers
By August 6, 2022August 8, 2022

We recently published an article to help you find the right influencers for your halal marketing. What if you were able to take it a step further and work with a virtual influencer, better known as a meta-influencer in the…

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Halal Marketing | Influencer Marketing | social media

How to Find the Right Influencers for Your Halal Brand
By June 26, 2022June 28, 2022

Why Your Halal Brand Needs Influencers According to Influencer Marketing Hub, influencer marketing is getting broader each day, “…new influencer categories like financial influencers (finfluencers), skincare influencers (skinfluencers), and pet influencers (petfluencers) are emerging.” Moreover, “…influencers begin to venture into…

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influencer marketing

Marketing to Muslims in the Digital Age: A Guide for Businesses

What Muslim Brands Can Learn From Andrew Tate – a New Muslim

Marketing to Muslim Consumers With Meta-influencers

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