Tag Archives: Gen Z

Engaging a Compassion-Weary Muslim Gen Z: Strategies for Brands

Understanding Compassion Fatigue Among Muslim Gen Z Generation Z, particularly within the Muslim community, is navigating a complex world where constant digital engagement and global awareness are both empowering and overwhelming. This generation is frequently exposed to a relentless stream of socio-political issues, humanitarian crises, and environmental challenges, leading to what is commonly known as […]

5 Surprising Gen Z Social Media Attitudes Halal Brands Must Know About

A study by Harris Poll Thought Leadership has brought to light some astonishing results. After you recover from the initial shock from the result of this study, we suggest you gear up to adapt your halal social media strategy fast. Here is what Abbey Lunney, Co-Founder of The Harris Poll Thought Leadership Practice, said about […]

Top 8 Marketing Tactics for Your Halal Brand in 2023

Looking ahead to 2023, it is time to talk about what your halal brand needs to focus on to gain a strategic advantage over competitors. 1- Inflation Marketing Given the times we are in and the events across the globe, we have to talk about adapting the marketing of your halal business to consumer behavioral […]

Muslim Gen Z Marketing 101

Businesses are quickly recognizing Generation Z as a significant target market. This generation of Muslim consumers is in school, furthering their education, or has already begun their career path. As a result, they will have a lot more money to spend in the coming years. And this generation already has a significant influence on their […]