Tag Archives: Eid

Beyond Eid (Part 2): Turning Seasonal Shoppers into Loyal Muslim Consumers

Key Takeaways ​In our recent blog, “Beyond Eid: How Brands Can Sustain Engagement With Muslim Consumers Year-Round”, we explored the bigger picture—how brands can build long-term, meaningful relationships with Muslim consumers beyond Ramadan and Eid. Now, let’s zoom in. You’ve just wrapped up a successful campaign. You may have seen a surge in engagement, sales, […]

Beyond Eid: How Brands Can Sustain Engagement with Muslim Consumers Year-Round

Key Takeaways ​With Eid al-Fitr having just concluded, brands that have completed their Ramadan and Eid marketing campaigns should recognize that the work doesn’t stop here. Maintaining the momentum throughout the year is essential to foster lasting relationships with Muslim consumers. By implementing strategies that extend beyond the festive period, brands can ensure continuous engagement […]

Inclusive Eid Campaigns by Mainstream Brands: Celebrating Diversity with Authenticity

Key Takeaways: 1. Authenticity Drives Engagement: Consumers are increasingly drawn to brands that authentically represent diverse communities, particularly during culturally significant events like Eid. Genuine campaigns that resonate with the values and traditions of the Muslim community foster stronger brand loyalty and trust. 2. Diverse Representation Matters: Brands that feature diverse and accurate portrayals in […]

Don’t Approach Eid Ad Campaigns Like Christmas Ad Campaigns

Approaching Eid ad campaigns like you would do so for Christmas ad campaigns or any other holiday-season ad campaign is probably one of the most common mistakes by brands and marketers alike.

Marketing/Branding Experts Analyze Past Eid-Ul-Adha Adverts by Mainstream Companies

Muslim Ad Network asked some marketing/branding experts to analyze past Eid-Ul-Adha adverts by mainstream brands, such as Samsung, OM0, Coca-Cola, and Nestlé. Do they use any of the sentiment and history behind Eid-Ul-Adha in their advertisements? Eid-ul-Adha is one of the two Eids celebrated by Muslims around the world. It centers around prayer and animal […]

8 Muslim Ad Ideas for Eid-Ul-Adha

Thankfully, Muslims are present in every nook and corner of the world. And, Islamic religious festivals open up great opportunities to create an emotional bond with potential clients.  Eid-Ul-Adha is around the corner. It is the second Eid of the year after Eid-Ul-Fitr. Modern-day marketing requires us to engage clients with different perspectives.  Whether it’s […]

7 Eid Mubarak Ads: What’s Your Take on Them?

The two most important days of celebration for Muslims are Eid-ul-Fitr (celebrations marking the end of Ramadan) and Eid-ul-Adha (celebrations when the pilgrimage days are coming to an end). We decided to take a look at how different brands brought out ads during these two joyous occasions and highlight the good and the not-so-good.  1- […]

How to Create an Inclusive Eid Ad Campaign

While mainstream advertising has recently started to take diversity and inclusion into account, Islam has been advocating it for one and a half millennia. Yet today most of the advertising targeted toward Muslims is very monotonous in nature and ethnocentric (to apply one’s own culture or ethnicity as a frame of reference) at best. This […]