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Generative AI for Muslim Marketing and Advertising: Part 2
By June 15, 2024June 15, 2024

In our previous discussion on the potential of Generative AI (Gen AI) in Muslim marketing and advertising, we explored its capabilities in personalizing content and enhancing consumer engagement. As we dive deeper, this second part will address the practical applications,…

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digital advertising | digital marketing | Influencer Marketing | Internet Advertising | Islamic Advertising | Modest Fashion | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | social media | Trends

Why Gen Z Muslims Are Turning to Social Media Over Google for Searches
By June 6, 2024June 6, 2024

In recent years, there has been a noticeable shift in how young Muslims, particularly those in Gen Z, conduct online searches. Instead of relying on traditional search engines like Google, many are turning to social media platforms such as TikTok…

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Artificial Intelligence | digital advertising | digital marketing | Halal Marketing | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | Trends

Harnessing AI to Attract Muslim Consumers: A Dynamic Approach to Market Engagement
By May 10, 2024May 10, 2024

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Muslim Consumer | Muslim Marketing

Brand Showdown: US Muslim Consumers Take Their Pick
By March 27, 2024March 27, 2024

Introduction In the dynamic marketplace of the United States, consumers encounter a multitude of choices every day, ranging from everyday necessities to sought-after fashion labels. Among this array of options, the diverse and vibrant Muslim community emerges as a notable…

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Artificial Intelligence | halal consumer market | Muslim Consumer

Zero-party Data for Muslim Brands
By March 15, 2023March 15, 2023

Zero-party data is information that your Muslim customer voluntarily gives to your marketing or sales team.

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digital marketing | Muslim Consumer

Should Your Muslim Brand Market on Reddit?
By January 16, 2023January 16, 2023

More than a hundred thousand active communities, endless conversations, and authentic human connections can be found on Reddit. Whether you enjoy breaking news, fashion, conspiracy facts, or funny videos, you will find a Reddit community for your Muslim brand to…

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Halal Marketing | Muslim Advertising | Muslim Consumer

Tesco’s Ramadan 2022 Campaign Wins the Praise of Experts and the Hearts of Muslims
By January 12, 2023January 16, 2023

On December 6, 2022, The Drum announced on its website that “Tesco’s Ramadan billboard wins top prize at The Drum Awards for Out of Home”. The campaign titled “Together this Ramadan” promoted solidarity with Muslims and was very well thought…

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Diversity & Inclusion | Diversity Marketing | Muslim Consumer | Muslim Marketing

How to Create an Ad for Muslim Consumers During Christmas
By November 12, 2022May 20, 2023

Advertising diversity can be challenging to achieve. It does not take a major blunder for a brand to face backlash over an advertisement. This has made brands extremely cautious about how they portray minorities in their advertisements. However, during the…

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halal consumer market | Muslim Consumer

Why It’s a Great Time to Own a Muslim Business
By October 15, 2022December 20, 2023

Most Muslims are familiar with popular Muslim brands like Modanisa, Muzz (formerly Muzmatch), Muslim Pro, and more. These successful Muslim businesses have been able to tap into the Muslim market because they saw the need for products, tailor-made for the…

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Muslim Consumer | Muslim Market News

State of the Global Islamic Economy Report 2022 Highlights
By April 6, 2022April 14, 2022

[ux_slider] [ux_banner height=”500px” bg=”14113″] [text_box position_x=”50″ position_y=”50″] State of the Global Islamic Economy Report 2022 A summary of all the stats from the 2022 edition of the State of the Global Islamic Economy Report [/text_box] [/ux_banner] [/ux_slider] [message_box bg_color=”rgb(37, 52,…

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digital advertising | digital marketing | halal consumer market | Internet Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Ramadan

At Risk of Missing Out on the $3 Trillion Muslim Market During Peak Season Again?
By March 18, 2022July 28, 2022

“In 2018, the State of the Global Islamic Economy Report 2018/19 reported that in 2017, the global Islamic economy reached $2.1 trillion and is expected to reach $3 trillion in 2023.” Yet today many mainstream businesses still have no formal…

Read More At Risk of Missing Out on the $3 Trillion Muslim Market During Peak Season Again?
digital marketing | Internet Advertising | Muslim Consumer | muslim consumer market

Muslim Consumers and Voice Search – What You Need to Know
By March 7, 2022July 28, 2022

Voice is the New Extension If you are old enough, you may remember your first experience using the mouse for your computer. With the mouse in your hand, you no longer need to keep pressing the “enter/return” button over and…

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digital advertising | digital marketing | halal consumer market | Muslim Advertising | Muslim Consumer | Muslim Market News | Ramadan

What the Ramadan Consumer Survey 2022 Says About Advertising to Muslims During the Holy Month
By February 17, 2022February 13, 2024

In February 2022 Muslim Ad Network concluded a survey dedicated to advertising to Muslim consumers during Ramadan. The first of this two-part survey asked businesses about their strategies and tactics when it comes to advertising to Muslims during Ramadan. For…

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Islamic Advertising | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | Trends

14 Experts Share an Insider Look at Opportunities for Muslim Niche Markets in 2022
By January 19, 2022May 20, 2023

In April 2021 we released an article titled “How Mainstream Brands Can Identify and Serve Muslim Niche Markets”. In it, we advise mainstream brands not to approach the Muslim consumer market as one big market where they can do mass…

Read More 14 Experts Share an Insider Look at Opportunities for Muslim Niche Markets in 2022
Covid-19 | digital marketing | halal consumer market | Muslim Consumer | Trends

Catering to Enhanced Muslim Consumer Groups in a Post-Pandemic World
By November 12, 2021July 28, 2022

New Attitudes, New Personas At Muslim Ad Network we have been informing our readers and advising them about the situation with the COVID-19 pandemic and how to cope with it as a business. Experts have spoken about how the pandemic…

Read More Catering to Enhanced Muslim Consumer Groups in a Post-Pandemic World

Muslim Consumer

Harnessing AI to Attract Muslim Consumers: A Dynamic Approach to Market Engagement

Brand Showdown: US Muslim Consumers Take Their Pick

Zero-party Data for Muslim Brands

Tesco’s Ramadan 2022 Campaign Wins the Praise of Experts and the Hearts of Muslims

How to Create an Ad for Muslim Consumers During Christmas

Why It’s a Great Time to Own a Muslim Business

State of the Global Islamic Economy Report 2022 Highlights

At Risk of Missing Out on the $3 Trillion Muslim Market During Peak Season Again?

Muslim Consumers and Voice Search – What You Need to Know

What the Ramadan Consumer Survey 2022 Says About Advertising to Muslims During the Holy Month

14 Experts Share an Insider Look at Opportunities for Muslim Niche Markets in 2022

Catering to Enhanced Muslim Consumer Groups in a Post-Pandemic World

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