-
Charity | Charity Marketing | Digital Advertising Trends | faith-based advertising | Google Ads Alternatives | Halal advertising platform
Advertising with Barakah: Why Muslim Charities Need More Than Google Ads
Digital giving is no longer optional for charities; it is essential. In our previous blog, we highlighted how Muslim donors are increasingly moving online, embracing mobile-first donation methods, and expecting campaigns that align with their faith and values. Many Muslim…
-
Digital Giving Trends Muslim Charities Need to Know for 2026
The way Muslims give is evolving fast. As we move into 2026, technology, audience behavior, and global giving habits are reshaping how Zakat, Sadaqah, and other charitable donations are made. For Muslim charities, understanding these shifts is critical to staying…
-
Charity | digital advertising | Diversity Marketing | Internet Advertising | Islamic Advertising | Muslim Advertising
Why Muslim Charities Deserve Better Digital Advertising
In today’s fast-moving digital landscape, Muslim charities face growing challenges in connecting with donors, volunteers, and communities online. Despite the incredible generosity that defines the Muslim ummah – especially during Ramadan – many organisations are missing out on digital opportunities…
-
Cola Brands | Diversity & Inclusion | Diversity Marketing | Ethical marketing | Muslim Marketing | Palestine | Pro Palestine Brands
Fighting Global Giants with Faith and Flavor: The Cola Brands Making a Stand
Key Takeaways: 1. Ethical Cola Brands Are Challenging the Status Quo -Independent Muslim-owned soda companies like Mecca Cola, Qibla Cola, and Salaam Cola are not just selling beverages—they’re offering ethical, faith-driven alternatives to multinational giants, rooted in social justice and…
-
Brand Engagement | Diversity Marketing | Halal Marketing | Local Advertising | Muslim Consumer | muslim consumer market | Political Marketing | Social Justice | US Election | USA Politics | Zohran Mamdani
When Political Feeds Become Marketing Gold: What Brands Can Learn from Sociopolitical Storytelling
Key Takeaways: 1. Authenticity and Shared Values Build TrustMuslim consumers are deeply values-driven, resonating with brands that reflect their ethical, spiritual, and social justice priorities. Authentic, value-based storytelling—like Assemblyman Mamdani’s community-focused narratives—can foster meaningful connections. 2. Community-Driven Content Outperforms Corporate…
-
Faith Based Finance | fintech | Halal Finance | Halal Fintech | Halal Investing | Islamic finance | Muslim Marketing
Islamic Finance for Millennials: Tech, Trust, and Financial Freedom
In an age where ethics, transparency, and accessibility drive financial decisions, millennial Muslims and Gen Z are reshaping the financial services landscape. They’re not only seeking Shariah-compliant options, but demanding them through digital-first, purpose-driven platforms that align with both their…
-
Artificial Intelligence | Brand Engagement | Diversity & Inclusion | Diversity Marketing | Eid Marketing | Halal Travel | Muslim Consumer | muslim consumer market | Muslim Marketing
From Clicks to Kiswa: Mapping the Pilgrim Journey with AI Data
Key Takeaways: 1. AI Personalization is Transforming the Pilgrim JourneyFrom awareness to loyalty, AI enables businesses to deliver personalized, culturally-relevant experiences to Muslim travelers—boosting engagement, trust, and conversions across every stage of the funnel. 2. Smart Advertising with AI Reaches…
-
Artificial Intelligence | Brand Engagement | Diversity Marketing | Muslim Consumer | muslim consumer market | Muslim Marketing | Trends
Are You Really Reaching Muslim Consumers? Audit Your Funnel with These 2025 Tools
Key Takeaways: In 2025, engaging Muslim consumers is no longer a niche objective—it’s a global marketing priority. With a population of over 1.9 billion Muslims worldwide, representing nearly 25% of the global population (Pew Research, 2023), brands that neglect this…
-
Charity | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Consumer | Ramadan
How to Build Loyal Muslim Audiences in Your City: A Local Marketing Playbook for 2025
Key Takeaways: In 2025, Muslim consumers aren’t just a niche—they represent a dynamic, values-driven, and increasingly influential economic force. In the UK alone, Muslims make up nearly 7% of the population, with projections estimating the number will grow from 4…
-
Brand Engagement | Charity | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Eid Marketing | Festive Marketing | Festive Season | Halal Marketing | Mainstream Brands | Multicultural Marketing | Muslim Advertising | Ramadan
Why the Season Between Ramadan and Eid ul-Adha Is the Golden Window for Muslim-Focused Charity Campaigns
Key Takeaways For many charity brands, Ramadan has become the clear focal point for engaging Muslim audiences — and rightly so. It’s a spiritually charged month where generosity flows, digital activity spikes, and charitable campaigns soar. But here’s the untapped…
-
Brand Engagement | Diversity & Inclusion | Diversity Marketing | Eid Marketing | Festive Marketing | Halal Marketing | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing | social media
Beyond Eid (Part 2): Turning Seasonal Shoppers into Loyal Muslim Consumers
Key Takeaways In our recent blog, “Beyond Eid: How Brands Can Sustain Engagement With Muslim Consumers Year-Round”, we explored the bigger picture—how brands can build long-term, meaningful relationships with Muslim consumers beyond Ramadan and Eid. Now, let’s zoom in. You’ve…
-
Brand Engagement | Diversity & Inclusion | Diversity Marketing | Eid Marketing | Festive Marketing | Halal Marketing | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing | social media
Beyond Eid: How Brands Can Sustain Engagement with Muslim Consumers Year-Round
Key Takeaways With Eid al-Fitr having just concluded, brands that have completed their Ramadan and Eid marketing campaigns should recognize that the work doesn’t stop here. Maintaining the momentum throughout the year is essential to foster lasting relationships with Muslim…
-
Diversity Marketing | Eid Marketing | Halal Marketing | Mainstream Brands | Modest Fashion | Multicultural Marketing | Muslim Advertising | Muslim Consumer
Inclusive Eid Campaigns by Mainstream Brands: Celebrating Diversity with Authenticity
Key Takeaways: 1. Authenticity Drives Engagement: Consumers are increasingly drawn to brands that authentically represent diverse communities, particularly during culturally significant events like Eid. Genuine campaigns that resonate with the values and traditions of the Muslim community foster stronger brand…
-
Diversity & Inclusion | Diversity Marketing | Eid Marketing | Email Marketing | Festive Marketing | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing
Culturally Sensitive Marketing: Dos and Don’ts for Eid Campaigns
Key Takeaways: 1. Cultural Sensitivity is Crucial: Understanding the significance of Eid and using respectful, inclusive messaging can help brands connect authentically with Muslim consumers. Avoid stereotypes and generic symbols to build trust and credibility. 2. Focus on Values, Not…
-
Diversity & Inclusion | Diversity Marketing | Eid Marketing | Email Marketing | Festive Marketing | Halal Marketing | Islamic Advertising | Mainstream Brands | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing
Top Strategies for Brands to Effectively Engage Muslim Consumers During Eid Al-Fitr
Key Takeaways: 1. Cultural Sensitivity Drives Engagement: Brands that acknowledge Eid through culturally respectful packaging, messaging, and advertising can significantly boost brand loyalty and sales among Muslim consumers. Personalization and authenticity are crucial. 2. Influencer and Social Media Marketing Matter:…
-
Diversity Marketing | Eid Marketing | Halal Marketing | Mainstream Brands | Modest Fashion | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Ramadan
How Mainstream Brands Are Engaging Muslim Consumers This Ramadan
Key Takeaways: 1. Authenticity and Cultural Sensitivity Matter:Brands that embrace Ramadan traditions and values in an authentic and respectful way build stronger connections with Muslim consumers. From curated collections to culturally resonant messaging, aligning campaigns with the spirit of Ramadan…
-
Connected TV | digital advertising | digital marketing | Diversity & Inclusion | Eid Marketing | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan
What Will Consumers Prioritize in Terms of Tech, TV, and Traditions During Ramadan 2025?
Key Takeaways: As Ramadan 2025 approaches, consumer habits are shifting in response to technological advancements, evolving media consumption patterns, and the continued importance of traditional practices. Brands looking to engage meaningfully with Muslim audiences must understand these trends and align…
-
digital advertising | digital marketing | Diversity & Inclusion | Eid Marketing | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan
Kickstart Your Ramadan Marketing – Part 6
Creating a Community Around Your Brand for Ramadan 2025 Key Takeaways: Ramadan is a time of spiritual reflection, community bonding, and charitable giving for over 1.9 billion Muslims worldwide. For businesses, this presents a unique opportunity to connect authentically with…
-
digital advertising | digital marketing | Diversity & Inclusion | Eid Marketing | Email Marketing | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan
Kickstart Your Ramadan Marketing – Part 5
Maximizing Your Ramadan Marketing Campaign in 2025: The Power of Email and Traditional Mail Key Takeaways: Ramadan is not just a sacred month of fasting, reflection, and prayer for Muslims worldwide—it’s also a time when consumer behavior shifts significantly. With…
-
Revolutionizing Halal Advertising with Private Marketplace
Unlocking the Power of Private Marketplace Advertising for the Muslim Consumer Niche In today’s fast-evolving digital advertising landscape, brands are looking for ways to balance precision, privacy, and personalization. Private Marketplace (PMP) advertising has emerged as a transformative solution, particularly…
-
digital advertising | digital marketing | Diversity & Inclusion | Eid Marketing | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan | social media
Kickstart Your Ramadan Marketing – Part 4
Leveraging Social Media to Connect with Ramadan Consumers Key Takeaways: Ramadan is a powerful time for businesses to engage with Muslim consumers, and social media plays a crucial role in this. The digital landscape has made it easier than ever…
-
Blogging | digital advertising | digital marketing | Diversity & Inclusion | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan
Kickstart Your Ramadan Marketing – Part 3
Leveraging Your Blog for Ramadan Marketing Success Key Takeaways: Blogging has emerged as a powerful tool for businesses looking to engage their audiences, and Ramadan offers a unique opportunity to connect with Muslim consumers meaningfully. In this article, we’ll explore…
-
digital advertising | digital marketing | Diversity & Inclusion | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan
Kickstart Your Ramadan Marketing – Part 2
Maximize Your Ramadan Sales: Proven Strategies to Engage Muslim Consumers Ramadan is one of the most significant shopping seasons of the year, with Muslim consumers actively seeking meaningful products and services tailored to their needs. With UK Ramadan spending surpassing…
-
digital advertising | digital marketing | Diversity & Inclusion | Halal Marketing | Muslim Consumer | Muslim Marketing | Ramadan
Kickstart Your Ramadan Marketing – Part 1
As Ramadan 2025 approaches, brands are gearing up for one of the most impactful consumer seasons of the year. This sacred month of fasting, reflection, and community offers unique opportunities for marketers to connect with a highly engaged audience. With…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity & Inclusion | Muslim Consumer | Muslim Marketing | Trends
The Future of Marketing: Winning Strategies for Engaging a Muslim Audience in 2025
As we step into 2025, marketing is undergoing a transformation driven by technology, shifting consumer behaviors, and emerging global trends. For businesses targeting the dynamic and growing Muslim audience, staying ahead of these trends is not just a strategy—it’s a…
-
Christmas Marketing | Diversity & Inclusion | Diversity Marketing | Festive Marketing | Festive Season | Halal Marketing | Multicultural Marketing | Muslim Consumer
How Global Brands Can Effectively Engage Muslim Audiences During the Festive Season
The festive season offers global brands an excellent opportunity to connect with diverse audiences, including the rapidly growing Muslim consumer base. With over 1.9 billion Muslims worldwide, representing nearly 25% of the global population (Pew Research Center), thoughtful engagement with…
-
Charity | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Consumer | Ramadan
Maximizing Donations from Muslim Donors During Ramadan: A Guide for Local Charities
Key Takeaways: Why Ramadan is a Unique Opportunity for Charities Ramadan holds immense significance for Muslims worldwide. It is a time of spiritual reflection, fasting, prayer, and an emphasis on charity. Obligatory charity (zakat) and voluntary giving (sadaqah) are integral…
-
Diversity & Inclusion | Diversity Marketing | Halal Marketing | Halal Travel | Islamic Advertising | Multicultural Marketing | Muslim Consumer | Ramadan
Tapping Into the Untapped: How to Capture the Halal Travel Boom This Coming Ramadan
Key Takeaways The halal travel market continues to grow exponentially, driven by the increasing demand for faith-friendly travel services. With the 2025 Ramadan season approaching, this represents a critical moment for organizations offering Umrah packages to capture the interest of…
-
Charity | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Consumer | Ramadan
Unlocking the Power of Charity Marketing to Muslims: Preparing for Ramadan Success
Key Takeaways Why Focus on Charity Marketing During Ramadan? Ramadan is a sacred time for Muslims, marked by fasting, reflection, and a heightened sense of charity. This holy month presents an unparalleled opportunity for charities to connect with Muslim audiences,…
-
digital marketing | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Modest Fashion | Multicultural Marketing | Muslim Consumer | Palestine | Supporting Palestine
Ethical Fashion and the Palestine Cause: How Brands Are Leading the Way
Key Takeaways: Following last week’s blog on beauty brands advocating for Palestine (read here), this week, we’re highlighting fashion brands stepping up to support justice for Palestine. The ongoing humanitarian crisis underscores the need for businesses to use their platforms…
-
digital marketing | Diversity & Inclusion | Diversity Marketing | Islamic Advertising | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | Palestine | Supporting Palestine
Mainstream Beauty Brands Standing for Palestine: A Shift Toward Ethics and Humanity
Key Takeaways In today’s values-driven market, brands are increasingly called to balance profits with purpose. Lush Cosmetics has become a shining example of a company that actively supports humanitarian efforts in Palestine, emphasizing ethics, sustainability, and solidarity with communities affected…
-
digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | US Election
Reflecting on Missed Opportunities – How Inclusive Outreach Could Have Changed the 2024 Election Outcome
Key Takeaways: In the aftermath of the 2024 U.S. presidential election, the analysis of voting patterns reveals a stark reality: white voters constituted the majority, while representation from ethnic minority groups, including Arab and Muslim voters, fell below expected levels….
-
digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing
Marketing to Muslims in the Digital Age: A Guide for Businesses
Key Takeaways: As a vibrant and rapidly expanding demographic, Muslims represent a significant market opportunity for businesses looking to engage diverse audiences. With over 1.9 billion Muslims globally and a projected economic footprint of approximately $4.9 trillion by 2025 (as…
-
Charity | digital marketing | Diversity & Inclusion | Diversity Marketing | Muslim Consumer | Ramadan
Enhancing Charity Marketing Strategies to Engage the Muslim Audience (Part 2)
Key Takeaways: In our previous blog (part 1), we covered how inclusivity, Ramadan-specific campaigns, and partnerships with Muslim influencers can help charities better engage Muslim audiences. Now, we turn our attention to leveraging digital marketing and creating long-term engagement strategies…
-
Charity | digital marketing | Diversity & Inclusion | Diversity Marketing | Muslim Consumer | Ramadan
Enhancing Charity Marketing Strategies to Engage the Muslim Audience (Part 1)
Key Takeaways: Engaging the Muslim community is an important and often untapped opportunity for charities worldwide. With over 1.8 billion Muslims globally, many of whom consider charitable giving to be a core part of their faith, the potential for charitable…
-
digital marketing | Diversity Marketing | Halal Marketing | Muslim Advertising | muslim consumer market | Muslim Marketing
Tapping into the Halal Beauty Boom: Strategies for Men’s Grooming Brands
Key Takeaways In the ever-evolving world of beauty and grooming, one niche stands out as a game-changer: the halal beauty market. With the global Muslim population projected to reach 2.2 billion by 2030, tapping into this consumer base has never…
-
Data Privacy and Compliance | digital advertising | digital marketing | Halal Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing
Google Reverses Decision on Third-Party Cookies: What This Means for Your Business
Key Takeaways: Google has recently overturned its decision to phase out third-party cookies, opting to keep them in the digital advertising landscape for now. It’s not surprising that Google landed on this decision. The repeated delays highlighted major concerns and…
-
Artificial Intelligence | digital advertising | Local Advertising | Multicultural Marketing | Muslim Consumer | Muslim Marketing
How AI Can Supercharge Local Marketing for Small Muslim Businesses
Key Takeaways: In today’s competitive marketplace, small businesses—especially those targeting a specific niche, like the Muslim community—need every edge they can get. With AI technology rapidly evolving, local marketing efforts can become more personalized, efficient, and cost-effective. For Muslim small…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity Marketing | halal consumer market | Halal Marketing | Local Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing
How to Market Your Small Muslim Business: A Step-by-Step Guide to Local Success
Key Takeaways As a small business owner, especially one catering to the Muslim community, local marketing is critical. However, navigating the world of marketing may seem daunting with limited resources and know-how. To ease this journey, we’ve broken down actionable…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity Marketing | Halal Marketing | Local Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing
Boost Your Business: How Local Advertising Drives Growth for Small Muslim Brands
Key Takeaways: Local advertising is a vital tool for Muslim-owned businesses, allowing them to engage with their communities, target culturally relevant audiences, and remain cost-effective. Whether you’re offering halal food, financial services, or retail, a focused local strategy can make…
-
Data Privacy and Compliance | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Influencer Marketing | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Marketing | Social Justice | US Election
Mobilizing Muslim Voters in 2024: A Strategic Approach for Democratic Candidates
As the 2024 presidential election approaches, the Democratic field is wide open following President Biden’s decision not to seek re-election. With the race heating up, it’s crucial for Democratic candidates to build relationships with key voting blocs, including Muslim Americans….
-
Artificial Intelligence | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Influencer Marketing | Internet Advertising | Islamic Advertising | Multicultural Marketing | Muslim Consumer | Muslim Marketing | Social Justice | Trends
Engaging a Compassion-Weary Muslim Gen Z: Strategies for Brands
Understanding Compassion Fatigue Among Muslim Gen Z Generation Z, particularly within the Muslim community, is navigating a complex world where constant digital engagement and global awareness are both empowering and overwhelming. This generation is frequently exposed to a relentless stream…
-
Artificial Intelligence | Data Privacy and Compliance | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Influencer Marketing | Islamic Advertising | Modest Fashion | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | social commerce | social media | Style | Trends
The Role of Technology in Shaping the Future of Modest Fashion
The modest fashion industry, traditionally associated with Muslim women, has rapidly expanded over the past decade, becoming a significant segment within the global fashion market. The rise of modest fashion is not merely a cultural phenomenon but also a commercial…
-
digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Internet Advertising | Islamic Advertising | Modest Fashion | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | social commerce | social media | Trends
The Rise of Modest Fashion Shops on Social Media: How TikTok is Transforming the Market
Modest fashion, once a niche segment, has seen a remarkable surge in popularity over the past few years. With its roots deeply intertwined with the values and lifestyles of Muslim communities, this fashion movement is now making waves across the…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity Marketing | halal consumer market | Halal Marketing | Internet Advertising | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | Trends
Cultural Sensitivity Meets Strategy: A CMO’s Journey to Muslim Market Dominance – Part 2
Disclaimer: The character of Emily Chang is fictional and created for the purpose of this blog post. Her story is designed to provide an illustrative and pragmatic approach to understanding the strategies and challenges faced by CMOs in penetrating the…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | The Metaverse | Trends | video ads
Leveraging AI and Video Marketing Trends to Engage Muslim Consumers
In the ever-evolving digital landscape, the synergy of artificial intelligence (AI) and video marketing has become a game-changer, profoundly impacting consumer engagement. This transformation holds significant promise for the Muslim consumer market, offering tailored content that respects cultural values and…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Internet Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | Trends
Cultural Sensitivity Meets Strategy: A CMO’s Journey to Muslim Market Dominance Part 1
Disclaimer: The character of Emily Chang is fictional and created for the purpose of this blog post. Her story is designed to provide an illustrative and pragmatic approach to understanding the strategies and challenges faced by CMOs in penetrating the…
-
Artificial Intelligence | Data Privacy and Compliance | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | The Metaverse | Trends
An Update on Navigating Muslim Consumerism in the Metaverse
In the ultra-integrated metaverse world, the intersection of culture and commerce has led to a burgeoning interest in catering to diverse consumer preferences. Within this landscape, the rising demand for halal and Muslim-friendly products and services in Western markets presents…
-
digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Marketing | Social Justice
Transform Your Advertising to UK Muslims: Leverage Labour’s UK Victory
The landslide victory of the Labour Party in the UK in the General Election may signal a shift towards policies emphasizing diversity, inclusion, and equality. These values can significantly influence how your brand approaches advertising, particularly to minority communities such…
-
digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Eid Marketing | halal consumer market | Halal Marketing | Internet Advertising | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | Ramadan | social media | Trends
Why Your Last Eid Campaign Flopped: 5 Ways to Make the Next One Spectacular
Introduction: The Bitter Aftertaste of Failure So your last Eid campaign gave you a sour taste – like overcooked biryani. But fear not! We’ve dissected our mistakes, marinated in insights, and cooked up a recipe for success. It’s never too…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Internet Advertising | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | social media | The Metaverse | Trends
What Do Different AIs Think of Your Brand? Insights for Businesses Targeting Muslim Consumers
In the evolving landscape of artificial intelligence, brands need to understand how different AI systems perceive and evaluate them. This is particularly crucial for businesses targeting niche markets like Muslim consumers, where cultural sensitivity and alignment with values play significant…
-
digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | halal consumer market | Halal Marketing | Multicultural Marketing | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing
How Can Niche Marketing Transform Muslim Businesses?
The explosive growth that the Halal industry is experiencing is definitely something worthy of celebration. Continual success in Islamically-aligned products and services means that Muslims, irrespective of their location or ethnic background, will be able to live more authentically and…
-
Artificial Intelligence | digital advertising | digital marketing | Diversity & Inclusion | Diversity Marketing | Halal Marketing | Islamic Advertising | Multicultural Marketing | Muslim Advertising | Muslim Consumer | Muslim Market News
Generative AI for Muslim Marketing and Advertising: Part 2
In our previous discussion on the potential of Generative AI (Gen AI) in Muslim marketing and advertising, we explored its capabilities in personalizing content and enhancing consumer engagement. As we dive deeper, this second part will address the practical applications,…
-
digital advertising | digital marketing | Influencer Marketing | Internet Advertising | Islamic Advertising | Modest Fashion | Muslim Advertising | Muslim Consumer | muslim consumer market | Muslim Market News | Muslim Marketing | social media | Trends
Why Gen Z Muslims Are Turning to Social Media Over Google for Searches
In recent years, there has been a noticeable shift in how young Muslims, particularly those in Gen Z, conduct online searches. Instead of relying on traditional search engines like Google, many are turning to social media platforms such as TikTok…
-
Artificial Intelligence | digital advertising | digital marketing | Internet Advertising | Muslim Advertising | Muslim Marketing
Google Ads Evolution: A Roadmap for Muslim Audience Engagement
Google Ads is undergoing significant transformations in 2024, bringing a wave of new features and enhancements driven by AI and automation. These changes present both opportunities and challenges, especially for brands targeting Muslim audiences. Understanding and leveraging these updates can…
-
Crafting an Impactful Eid ul Adha Marketing Campaign: A Guide for Brands Targeting Muslim Audiences
As Eid ul Adha approaches, brands have a unique opportunity to connect with Muslim audiences in a meaningful and impactful way. Eid ul Adha, also known as the “Festival of Sacrifice,” is one of the most significant holidays in the…
-
Enhancing Muslim Brand Marketing: Embracing Augmented Reality
In today’s fast-paced world, marketing strategies constantly evolve to capture the attention of diverse audiences. For Muslim brands and those aiming to target Muslim consumers, integrating Augmented Reality (AR) into marketing campaigns can be a game-changer. AR offers a dynamic…
-
-
Artificial Intelligence | Data Privacy and Compliance | digital advertising | digital marketing | Halal Marketing | Muslim Marketing | social media | The Metaverse | Trends | Web3
Leveraging AI for an Impactful Social Media Strategy to Reach Muslim Consumers
In today’s digital age, social media has become an indispensable tool for businesses seeking to connect with diverse audiences. For halal brands and mainstream companies aiming to engage with Muslim consumers, understanding this audience’s unique preferences and cultural sensitivities is…
-
The Best Sports Betting Bots Gambling Bots Will Boost Your Returns
Millions of People Are Using Abusive AI Nudify Bots on Telegram Corner bets allow you to wager how many corners a team will earn during an event. Hence, it’s recommended to hire brokers only when you’re trading with a high…
