Disclaimer: The character of Emily Chang is fictional and created for the purpose of this blog post. Her story is designed to provide an illustrative and pragmatic approach to understanding the strategies and challenges faced by CMOs in penetrating the Muslim market. Emily Chang: Exploring the Untapped Potential and Challenges of the Muslim Market Meet […]
Monthly Archives: July 2024
Artificial Intelligence, Data Privacy and Compliance, digital advertising, digital marketing, Diversity & Inclusion, Diversity Marketing, halal consumer market, Halal Marketing, Islamic Advertising, Multicultural Marketing, Muslim Advertising, Muslim Consumer, muslim consumer market, Muslim Market News, Muslim Marketing, The Metaverse, Trends
An Update on Navigating Muslim Consumerism in the Metaverse
In the ultra-integrated metaverse world, the intersection of culture and commerce has led to a burgeoning interest in catering to diverse consumer preferences. Within this landscape, the rising demand for halal and Muslim-friendly products and services in Western markets presents a unique challenge. However, the amazing progress of brands now selling real-world products on platforms […]
digital advertising, digital marketing, Diversity & Inclusion, Diversity Marketing, halal consumer market, Halal Marketing, Multicultural Marketing, Muslim Advertising, Muslim Consumer, muslim consumer market, Muslim Marketing, Social Justice
Transform Your Advertising to UK Muslims: Leverage Labour’s UK Victory
The landslide victory of the Labour Party in the UK in the General Election may signal a shift towards policies emphasizing diversity, inclusion, and equality. These values can significantly influence how your brand approaches advertising, particularly to minority communities such as Muslims. Here’s how the changing political landscape can shape advertising strategies and how brands […]
digital advertising, digital marketing, Diversity & Inclusion, Diversity Marketing, Eid Marketing, halal consumer market, Halal Marketing, Internet Advertising, Islamic Advertising, Multicultural Marketing, Muslim Advertising, Muslim Consumer, muslim consumer market, Muslim Market News, Muslim Marketing, Ramadan, social media, Trends
Why Your Last Eid Campaign Flopped: 5 Ways to Make the Next One Spectacular
Introduction: The Bitter Aftertaste of Failure So your last Eid campaign gave you a sour taste – like overcooked biryani. But fear not! We’ve dissected our mistakes, marinated in insights, and cooked up a recipe for success. It’s never too early to lick your wounds and strategize for next year, Let’s dive into the spices […]