OUR STORY

About Us

The Idea Behind MAN

The idea behind Muslim Ad Network was born in early 2009. It was conceived when its co-founder, Tabish Hasan, had a problem. He was an owner of a couple of popular Muslim websites, and as his websites grew, he wanted to monetize his traffic from online advertisements. But the problem was that he was not satisfied with the existing options available, such as Google AdSense.

The Big Problem

The existing advertising options were not very good at filtering questionable ads from being shown to his Muslim audience. Muslim consumers have certain sensitivities where even “brand-safe” ads sometimes are not appropriate for them, and Muslim website owners ethically may not feel right earning money by showing “non-halal” ads.

Advertisers, on the other hand, struggled with being able to target Muslim consumers online.

They had to make one-on-one deals with individual sites for placements and were frustrated with Google Ads, Facebook, Twitter, and the like. It was a time-consuming and expensive process. Leads were not qualified and Cost Per Acquisition was too high.

The Unique Solution

Tabish talked to his co-founder, Saad Ahmad, who ran a popular Muslim blog at the time. It turned out he, along with almost every other Muslim publisher they spoke with, had the same problem. Tabish and Saad started brainstorming ideas, combined their experience in publishing and online advertising, and decided to come up with their own solution. That was the beginning of Muslim Ad Network.

By creating Muslim Ad Network, advertisers now had the ability to reach millions of Muslims through a single central platform. No longer did they have to work out separate deals with multiple websites or get reporting from various sources just for a single marketing campaign. No longer did they have to find round-about ways to get their messages in front of Muslim consumers.

It has now been over 15 years since the beginning of Muslim Ad Network. And the fact that MAN has helped hundreds of organizations reach over 250 million Muslims in 195 countries and served over 2 billion ads is proof that this is a journey that was worth starting.

Years serving Muslim businesses

Ads delivered

Muslims reached across 195 countries

Active advertisers

Premium Muslim publisher partners

Platform uptime since 2009

OUR VALUES

Our core values determine how we develop our culture. We believe that every person who comes on board is part of that culture and is a reflection of MAN’s values.

Excellence

Giving Back

Exceeding Customer Expecatations

Professionalism

Fun

Ownership

Teamwork

Detail-Oriented

Sense of Urgency

Embrace Challenges

OUR FOUNDERS

Tabish Hasan

CEO and Co-Founder

As CEO & Co-Founder of Muslim Ad Network, Tabish Hasan has led the company’s journey from startup to becoming the largest Muslim-focused digital advertising platform worldwide. With a career spanning more than 15 years in advertising technology, he brings expertise in product innovation and leadership. Under his direction, MAN has delivered over a billion ads to Muslim consumers globally. Honored as one of the “Top 50 Most Influential Muslims in America,” Tabish balances business growth with a strong commitment to community-driven initiatives.

Saad Ahmad

COO and Co-Founder

As Chief Operations Officer & Co-Founder of Muslim Ad Network, Saad Ahmad has been instrumental in shaping MAN’s mission of ethical, halal-compliant advertising. His entrepreneurial roots in Muslim blogs inspired the creation of MAN as a platform that protects both publishers and advertisers. Today, the network reaches more than 250million Muslims in nearly 200 countries and continues to expand through initiatives like its Private Marketplace and humanitarian campaigns. Saad’s work reflects a dedication to combining innovation, ethics, and meaningful community impact.