Monthly Archives: April 2023
ChatGPT is on everyone’s mind these days, from students to marketers to scientists. Everyone is looking to understand what implications it has for their expertise and how to leverage this powerful tool to their advantage. As a veteran of close to two decades in marketing and advertising, I have seen many trends come and go, […]
ChatGPT is arguably the most popular trending generative AI tool at the moment and marketers and advertisers just can’t get enough of it. ChatGPT stands for generative pretrained transformer. It is OpenAI’s artificial intelligence chatbot, released in November 2022, that can answer any question.
When Meta decided to shut down the ability for Facebook advertisers to serve ads based on religion and ethnicity, Muslim brands struggled to find an alternative solution. But does Meta’s new AI-driven advertising fix this issue?